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Flashcards in U4 AOS2 T2 Deck (70)
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the key tasks to be completed in unfreezing are

Survey the business = understand what needs to change
Gain strong support from senior management
Making stakeholders understand why the change = beneficial
challenge current beliefs, values and behaviours = stable future
Remove any obstacles that will impede change


how does unfreezing link with Lewin's force field analysis

for if the driving forces for change outweigh the restraining forces there should be sufficient motivation to embark on a successful change process.


what is the main goal in the unfreezing stage

For a business this stage involves removing resistance to change and motivating and preparing stakeholders to embark on the change.


what is the main objective of the stage of change

With the business in this unfrozen state, with all processes, policies, practices able to be changed and the necessary support in place, management is now able to move the business to the new position; that is, to change what is occurring.


what happens in the stage of change and what are the employees reactions to thus

In this stage new processes or practices may be introduced to the business and it is expected that this will typically be a period of confusion and some natural fear may be evident in the employees.


to counter issues the the stage of change what is needed to be done 3

Some support, counselling and training systems may need to be implemented to assist with the smooth transition.
Try and empower staff to be actively involved
Short term wins may also be celebrated to build on the change process


what is refreezing

the stage where the business cements their new objectives and culture in the workplace


what is refreezing about

This stage is about returning the business to a new sense of stability.


what may refreezing require 4

New policies introduced = reinforce the new culture,
Develop new job descriptions for the new jobs created
Recognising/rewarding employees that have made the change
Celebrating success to reinforce the changes and to help people find “closure” on the change itself.


4 things needed to be done during unfreeze stage

1  Determine what needs to change
2  get support from upper management
3  Create the need for change
4  Manage and understand the doubts and concerns


4 things needed to be done during change stage

1 Communication
2 get rid of rumours
3 Empower action
4 Involve people in the process


4 things needed to be done during refreeze stage

1 carry changes into culture
2 sustain the change
3 support and training
4 Celebrate success!


change effects on a manager 4

change of management styles
change of processes
change of structure
change of employment


4 positives of change for a manager

If the business change =good there will be celebration and accolade
= success linked to financial reward this may also lead to a bonus for them
reevaluation of the management styles and skills they have and have needed to display
The change may have led to new opportunities for them


4 negatives of change for a manager

Substantial business change can come at the expense of high stress
In the wake of change some stakeholders may also have been left worse off and may resent the changes
If the change process wasn’t smooth, long simmering resentment and distrust can reside with the employees
The change may have led to a diminished role or responsibilities for them


eg of change effects for employees 3

introduction of new technology
merges and other businesses
new competitors


5 positives of change for employees

new opportunities and responsibilities
The change may removed boredom and repetitive tasks from their duties
The change may have led to a more successful business = long term job security for the employee
The new positions may require additional training which boosts promotional and employment opportunities
The changes may have led to better employment conditions or bonuses linked to productivity e.g. performance related pay which could make employees better off.


2 negatives of change for employees

The change could have potentially reduced the need for employees or even replaced them completely and led to redundancy, loss of job, loss of income and loss of esteem through technology changes, outsourcing or overseas manufacture etc.
The skills and demands of their new positions may cause some fear and angst requiring support, counselling or re-training


eg of change effects on employees

new product
new location


4 positives of change for customers

As one of the main driving forces for change, customers will hopefully benefit with better goods and services, better focused on their needs
Customers may experience higher quality products
Customers may experience lower prices e.g. air fare wars, oil price wars
Customers may feel happier that corporate social responsibility behaviour has been practiced and there is less wastage, less environmental damage and better conditions for employees from the goods and services they are buying


2 negatives of change for customers

Customers may sometimes feel quality has been sacrificed for price, or visa versa and no longer have the same connection with the new good or service
Customers may feel their brand loyalty has been taken advantage of and change their buying preferences e.g. Victoria Bitter


eg of change in suppliers



1 positive of change for suppliers

• Suppliers may gain additional contracts or volume orders from the host business as they become more successful


3 negatives of change for suppliers

If the change process went badly or the market has changed, the supplier business may feel vulnerable as their fortunes may be tied to the host business e.g. car manufacture in Australia post 2017, and car component manufacturers
Suppliers may have less predictable and more spontaneous reactive orders which they need to respond to e.g. as a result of JIT programs
Big successful businesses may dominate a market and the supplier may feel vulnerable to their demands e.g. milk farmers and supply to major retailers


4 positives of change for the general community

Successful businesses are more likely to employ more workers, reducing the unemployment rates, boosting social wellbeing.
Successful businesses generate more company tax which the government can spend on broader benefits to the community; schools, hospitals, public transport etc.
As businesses become more visible through social media etc. to their change behaviour, businesses are hopefully becoming more socially responsible, leading to less environmental damage, less wastage, less monopoly behaviour
Successful businesses are more likely to make charitable donations to society and broader causes e.g. McDonalds homes for sick families


1 negative of change for general public

Business change can lead to redundancy, damaging unemployment levels, supplier closures, lower community incomes, job prospects and social wellbeing in a community e.g. Geelong area post car manufacturing withdrawal


what is CSR

involves managing business processes in order to produce an overall positive impact on the community.


CSR behaviour is today:

CSR behaviour is today an expectation rather than a noble exception During the process of implementing change Corporate Social responsibility should be considered throughout the process.


why is CSR a driving force

CSR = Driving force due to: The desire to be seen as a socially responsible business will often drive businesses to undertake change to improve their profit, but at the same time to do so without further damaging the environment, mistreating employees, suppliers or customers, as well as giving back to the community in which they operate.


ways woolies incorporate CSR management in the environment 3

sustainability goals toward zero waste going to land fill
increasing the recyclability on home brand products
reducing carbon emissions by 10% from 2015's number