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  • Marketing
    Marketing

    Marketing

    By: Eugene Van Zyl
    Module 1 - The Marketing Management Process, Module 2 - Corporate Strategies and Their Marketing Implications, Module 3 - Business Strategies and their Marketing Implications
    21
    Decks
    1,585
    Flashcards
    1,368
    Learners
  • Business study Year 12
    Business study Year 12

    Business study Year 12

    By: Mitchell Wang
    M1-Topic 1 Role of Marketing, M1-Topic 2: Marketing Influences part 1 : factors influencing customer choice, consumer law, Topic 2 Marketing Influences part 2 Ethical Influences on Marketing
    33
    Decks
    876
    Flashcards
    50
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Trang Bui
    1. Marketing: Creating Customer Value and Engagement, 2. Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships, 5. Consumer Markets and Buy Behavior
    16
    Decks
    655
    Flashcards
    70
    Learners
  • My WSET Diploma D2
    My WSET Diploma D2

    My WSET Diploma D2

    By: Nicolas CARIOU
    1. Supply and Demand, 2. Factors that Affect the Price of a Bottle of Wine, 3. Types of Production Businesses
    15
    Decks
    378
    Flashcards
    233
    Learners
  • WSET Level 4 D2 - Wine Business - Update 2023
    WSET Level 4 D2 - Wine Business - Update 2023

    WSET Level 4 D2 - Wine Business - Update 2023

    By: Matthias Linnnenkugel
    1. Supply and Demand, 2. Factors that Affect the Price of a Bottle of Wine, 3. Types of Production Businesses
    19
    Decks
    472
    Flashcards
    91
    Learners
  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Eddy De La Torre
    Ch 1 - Creating Customer Relationships and Value through Marketing, Ch 2 - Developing Successful Marketing and Organizational Strategies, Ch 3 - Understanding the Marketing Environment, Ethical Behavior, and Social Responsibility
    18
    Decks
    570
    Flashcards
    317
    Learners
  • Hospitality Marketing
    Hospitality Marketing

    Hospitality Marketing

    By: Ngan Tran
    Lesson 2, Chapter 1: Marketing: Creating Customer Value and Engagement, Chapter 2. Company and Marketing Strategy
    14
    Decks
    439
    Flashcards
    178
    Learners
  • 201POM
    201POM

    201POM

    By: Suri Meru
    Lesson 1: Introduction to Marketing, Lesson 1.5: Introduction to Marketing (ACTIVITY), Lesson 2: Marketing and Customer Relationships
    13
    Decks
    543
    Flashcards
    1
    Learner
  • WSET level 4
    WSET level 4

    WSET level 4

    By: Dimitri Cuypers
    The vine: The anatomy of the vine 1, D1: The propagation of the vine 2, D1: The Vine Growth cycle 3
    37
    Decks
    1,313
    Flashcards
    89
    Learners
  • BU325 Final
    BU325 Final

    BU325 Final

    By: reese cerkownyk
    Ch 1 - Overview of Marketing, Ch 2 - Developing Marketing Strategies and a Marketing Plan, CH 3 - Analyzing the Marketing Environment
    18
    Decks
    718
    Flashcards
    2
    Learners
  • My WSET Diploma unit D2
    My WSET Diploma unit D2

    My WSET Diploma unit D2

    By: Alissa Loxton
    1. Supply and Demand, 2. Factors that Affect the Price of a Bottle of Wine, 3. Types of Production Businesses
    15
    Decks
    378
    Flashcards
    8
    Learners
  • D2 wine business
    D2 wine business

    D2 wine business

    By: Jack Liggett
    Chapter 2 Factors that Affect the Price of a Bottle of Wine – Costs through the Supply Chain, Chapter 3: Types of Business Engaged in the Production of Wine, Chapter 4: Different Options for getting the wine to the point of sale
    15
    Decks
    500
    Flashcards
    4
    Learners
  • BTEC enterprise
    BTEC enterprise

    BTEC enterprise

    By: Unknown Unknown
    targeting and segmenting the market, demographic and geographic segments, psychographic and behavioural segments
    63
    Decks
    1,122
    Flashcards
    2
    Learners
  • MGCR 352
    MGCR 352

    MGCR 352

    By: Claire Bent
    Marketing Overview (Lecture #2), Scanning the Environment/Intro to the Marketing Mix (Lecture #3), Developing Marketing Strategies (Lecture #4)
    15
    Decks
    493
    Flashcards
    4
    Learners
  • Marketing 5410: Marketing Management
    Marketing 5410: Marketing Management

    Marketing 5410: Marketing Management

    By: Yvette Amaral
    Chapter 1: Strategic Planning and the Marketing Management Process, Chapter 2: Marketing Information, Research, and Understanding the Target Market, Chapter 5: Market Segmentation
    14
    Decks
    249
    Flashcards
    63
    Learners
  • Business study Year 12
    Business study Year 12

    Business study Year 12

    By: Liam Rice
    M1-Topic 1 Role of Marketing, M1-Topic 2: Marketing Influences part 1 : factors influencing customer choice, consumer law, Topic 2 Marketing Influences part 2 Ethical Influences on Marketing
    33
    Decks
    876
    Flashcards
    2
    Learners
  • Marketing
    Marketing

    Marketing

    By: Jenny Broomby
    Marketing research: Desk vs Field, Marketing research: Qualitative research, Marketing research: Quantitative vs Qualitative
    15
    Decks
    262
    Flashcards
    25
    Learners
  • WSET Diploma D2: Wine Business
    WSET Diploma D2: Wine Business

    WSET Diploma D2: Wine Business

    By: Si In Cecilia Chan
    1. Supply and Demand, 2. Factors that Affect the Price of a Bottle of Wine, 3. Types of Production Businesses
    15
    Decks
    378
    Flashcards
    4
    Learners
  • Marketing
    Marketing

    Marketing

    By: Amanda Kennedy
    Ch. 1 Marketing: Creating & Capturing Customer Value, Ch. 2 Company and Marketing Strategy: Partnering to Build Customer Relationships, Ch. 3 Analyzing the Marketing Environment
    16
    Decks
    320
    Flashcards
    63
    Learners
  • International Marketing
    International Marketing

    International Marketing

    By: Melina Maßmann
    Chapter 8 - Importing, exporting and sourcing, Chapter 9 - Global Market-Entry Strategies, Chapter 10 - Brand and Product Decisions in Global Marketing
    17
    Decks
    434
    Flashcards
    3
    Learners
  • Principles of Marketing Management
    Principles of Marketing Management

    Principles of Marketing Management

    By: Mathilde Bagur
    1. Introduction to MKT, 2. Marketing Audit, 3. Consumer Buying Behaviour and Organizational Markets and Buying behaviour
    9
    Decks
    325
    Flashcards
    9
    Learners
  • Marketing Fundamentals MM101
    Marketing Fundamentals MM101

    Marketing Fundamentals MM101

    By: Paul Formica
    Topic 2: Segmentation, Targeting, Differentiation and Positioning, Topic 1 - What is Marketing?, Topic 3: Planning, Strategy and the Marketing Environment
    10
    Decks
    224
    Flashcards
    25
    Learners
  • MMK101
    MMK101

    MMK101

    By: Emily Sagolj
    Chapter 1: Marketing - Creating and Capturing Customer Value, Chapter 3: Analysing The Marketing Environment, Chapter 6: Customer-Driven Marketing Strategy (Creating Value for Target Customers) - incomplete
    8
    Decks
    249
    Flashcards
    72
    Learners
  • marketing
    marketing

    marketing

    By: Karen Schneider
    Multiple choice, Open questions definitions, Marketing mix
    19
    Decks
    300
    Flashcards
    3
    Learners
  • Marketing 2210
    Marketing 2210

    Marketing 2210

    By: Justin Lange
    Chapter 1: An Introduction to Marketing, Chapter 15: Retailing, Chapter 2: The Marketing Environment, Social Responsibility, and Ethics
    19
    Decks
    582
    Flashcards
    4
    Learners
  • Marketing 3010
    Marketing 3010

    Marketing 3010

    By: Natalie Erickson
    Chapter 3 - Social Responsibility and Ethics, Chapter 1 - The World of Marketing, Chapter 2 - Marketing Strategy
    14
    Decks
    541
    Flashcards
    5
    Learners
  • MKT320F
    MKT320F

    MKT320F

    By: Salina H Huy
    Unit 1: Overview of the Marketing Concept, Unit 2: Marketing Environment and Intelligence, Unit 3: Consumer Behavior & B2B Marketing
    10
    Decks
    620
    Flashcards
    1
    Learner
  • Marketing Management
    Marketing Management

    Marketing Management

    By: Ray Charles
    Ch. 1 Overview Of Marketing, Ch. 2 Developing Marketing Strategies and a Marketing Plan, Ch.3 Social and Mobile Marketing
    11
    Decks
    261
    Flashcards
    13
    Learners
  • WSET Diploma D2
    WSET Diploma D2

    WSET Diploma D2

    By: Kali Philp
    1: Factors That Affect Price: Supply & Demand, 2. Factors That Affect Price of a Bottle - Costs Via Supply Chain, 3. Types of Business Engaged in Production
    15
    Decks
    323
    Flashcards
    9
    Learners
  • WSET Diploma D2 Wine Buisness
    WSET Diploma D2 Wine Buisness

    WSET Diploma D2 Wine Buisness

    By: Stephanie Robertson
    1. Factors Affecting Price - Supply & Demand, 11. Devising The Marketing Strategy, 10. Setting The Objectives Of The Marekting Strategy
    11
    Decks
    170
    Flashcards
    6
    Learners

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