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Learn Marketing Communication

Study Marketing Communication using smart web & mobile flashcards created by top students, teachers, and professors. Prep for a quiz or learn for fun!
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  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: Samuel Usher
    Lecture 1: Introduction to Marketing Communication, Lecture 2: Explaining how MC Influences Consumers, Lecture 3: MC elements: Source, Message, Channel, Audience
    5
    Decks
    450
    Flashcards
    3
    Learners
  • Communication Marketing
    Communication Marketing

    Communication Marketing

    By: Majorie Vermeersch
    Cours 1, class 2, cours 3
    8
    Decks
    160
    Flashcards
    1
    Learner
  • MKC1 - Fundamentals of Marketing and Business Communication
    MKC1 - Fundamentals of Marketing and Business Communication

    MKC1 - Fundamentals of Marketing and Business Communication

    By: Keiichi Uegaki
    Chapter 2 ("Strategic Planning"), Chapter 2 ("Strategic Planning") quiz, Chapter 1 ("What is Marketing")
    12
    Decks
    185
    Flashcards
    121
    Learners
  • Integrated Marketing Communications
    Integrated Marketing Communications

    Integrated Marketing Communications

    By: ANI HITOVA
    Topic 1, Topic 2, Topic 3
    3
    Decks
    142
    Flashcards
    1
    Learner
  • Communication marketing
    Communication marketing

    Communication marketing

    By: Maxim Collin
    Introduction, Class 2 - Branding, Class 3 - The Consumer I
    11
    Decks
    298
    Flashcards
    1
    Learner
  • Marketing Communication Strategy
    Marketing Communication Strategy

    Marketing Communication Strategy

    By: Emiel Rossel-Cambier
    Chapter 1: STP, Chapter 2: Objectives, Chapter 3: Creative Process
    5
    Decks
    188
    Flashcards
    1
    Learner
  • Marketing Communications
    Marketing Communications

    Marketing Communications

    By: Arnold Römer
    Chapter_01
    1
    Decks
    88
    Flashcards
    1
    Learner
  • Marketing Communications
    Marketing Communications

    Marketing Communications

    By: Akeem Unknown
    Lesson 1, Lesson 2, Lesson 3:1
    11
    Decks
    94
    Flashcards
    1
    Learner
  • Integrated Marketing Communications
    Integrated Marketing Communications

    Integrated Marketing Communications

    By: Lauren Sheets
    Sales Promotion, Direct Marketing, Public Relations
    5
    Decks
    66
    Flashcards
    21
    Learners
  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: Rosalie Schrage
    Chapter 4 Belch & Belch, Chapter 5 Belch & Belch
    2
    Decks
    74
    Flashcards
    2
    Learners
  • Communication Marketing
    Communication Marketing

    Communication Marketing

    By: Mey Reinke
    Intro, Chapitre 1, Chapitre 2 : La stratégie publicitaire
    5
    Decks
    365
    Flashcards
    4
    Learners
  • Marketing Communications
    Marketing Communications

    Marketing Communications

    By: a a
    Chapter 1, Chapter 2, Chapter 3
    6
    Decks
    132
    Flashcards
    3
    Learners
  • Marketing Communications
    Marketing Communications

    Marketing Communications

    By: Elizabeth Dunford
    Ch1/2, Ch3/5, Ch6/7
    4
    Decks
    105
    Flashcards
    1
    Learner
  • Integrated Marketing Communications
    Integrated Marketing Communications

    Integrated Marketing Communications

    By: Jeanette Rooze
    Marketing Integration: Information Processing, Marketing Integration: CR Cognitive Processing/Message Development, Marketing Integration: PR Processing/Message development
    6
    Decks
    123
    Flashcards
    6
    Learners
  • Marketing Communication & the Consumer
    Marketing Communication & the Consumer

    Marketing Communication & the Consumer

    By: Esmee Berendrecht
    Lecture 1: Explicit attitudes, Lecture 2: Implicit attitudes, Lecture 3: Persuasion vs brand salience
    9
    Decks
    100
    Flashcards
    2
    Learners
  • Integrated Marketing Communications (IMC)
    Integrated Marketing Communications (IMC)

    Integrated Marketing Communications (IMC)

    By: Sofia Vilares
    1. IMC Overview & Marketing Objectives, 2. Target Audience Selection, 3. Positioning
    5
    Decks
    63
    Flashcards
    1
    Learner
  • Strategic Marketing Communications
    Strategic Marketing Communications

    Strategic Marketing Communications

    By: Lucy Wilson
    Theme 1 - Communicating with specific target audiences, Theme 2 - Objectives and Product Type considerations, Theme 3 - Communications theory
    5
    Decks
    207
    Flashcards
    3
    Learners
  • Integrated Marketing Communication MKTG5501
    Integrated Marketing Communication MKTG5501

    Integrated Marketing Communication MKTG5501

    By: Georgia Forrest
    Topic 4: Consumer Empowerment & Behaviour, Topic 3: Integration *, Topic 8: Media Strategy
    10
    Decks
    136
    Flashcards
    3
    Learners
  • Marketing communications
    Marketing communications

    Marketing communications

    By: Ian granopl
    H1, H2, H3
    5
    Decks
    82
    Flashcards
    1
    Learner
  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: A B
    Lecture 1, Lecture 2, Lecture 3
    4
    Decks
    137
    Flashcards
    3
    Learners
  • Fundamentals of Marketing & Business Communication
    Fundamentals of Marketing & Business Communication

    Fundamentals of Marketing & Business Communication

    By: Nichole Carver
    Chapter 2: Strategic Planning, Chapter 1: What is Marketing?, Chapter 3: Consumer behavior
    5
    Decks
    140
    Flashcards
    9
    Learners
  • communication marketing
    communication marketing

    communication marketing

    By: laurence roy-michel
    final
    1
    Decks
    94
    Flashcards
    1
    Learner
  • Integrated Marketing Communications
    Integrated Marketing Communications

    Integrated Marketing Communications

    By: Jenny Carey
    What is Integrated Marketing?, Brand Positioning and Brand Identity, Target Audience
    6
    Decks
    157
    Flashcards
    2
    Learners
  • Strategic Marketing Communication
    Strategic Marketing Communication

    Strategic Marketing Communication

    By: Eréndira Ramírez
    Chapter 1, Chapter 2, Chapter 3
    6
    Decks
    113
    Flashcards
    1
    Learner
  • Marketing Communications
    Marketing Communications

    Marketing Communications

    By: Laura Toy
    Public Relations, Direct Marketing, Sales Promotion
    6
    Decks
    79
    Flashcards
    3
    Learners
  • Integrated Marketing Communications
    Integrated Marketing Communications

    Integrated Marketing Communications

    By: Lucy Bullock
    Exam #1, Exam #2
    2
    Decks
    127
    Flashcards
    1
    Learner
  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: Jennifer Schuster
    C - Method Lecture 1 - Content Analysis, A - neu, B - neu
    9
    Decks
    211
    Flashcards
    1
    Learner
  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: Nicole Wells
    Final Exam, Chapter 1 & 2
    2
    Decks
    258
    Flashcards
    3
    Learners
  • Marketing Communication 2
    Marketing Communication 2

    Marketing Communication 2

    By: Akeem Denny-Woodroffe
    Test, Midterm, Enviromental Scanning
    3
    Decks
    44
    Flashcards
    1
    Learner
  • MKG5423 - Gestion de la communication marketing intégrée
    MKG5423 - Gestion de la communication marketing intégrée

    MKG5423 - Gestion de la communication marketing intégrée

    By: Nicholas Marcotte
    Séance #2 - Les agences de publicité et l'éthique, Séance #3 - Le data, le briefing et l'analyse de la situation, Séance #4 - Segmentation, traitement de l'information, la marque
    10
    Decks
    114
    Flashcards
    1
    Learner

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