Chapter 8, Business plans and Contingency crisis managemnet

Question 1

Bussiness plan

Answer 1

a formal written document that explains how a business is going to achieve its objectives

Question 2

What should be included in a business plan

Answer 2

1. What are we aiming for
2. Why?
3. What will need to be done to achieve this
4. by Whom
5. When?
6. Using what resources?

Question 3

Contingency planning

Answer 3

planning for ‘what will happen if things go wrong?’ This means that an agreed course of action is in place is ready to be used if necessary