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global & connected marketing

This class was created by Brainscape user Elisa BOUZANQUET. Visit their profile to learn more about the creator.

By: Elisa BOUZANQUET
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Decks in this class (8)

S1: International marketing
No deck description has yet been added by the author.
12  cards
S2: Internationalization readiness
No deck description has yet been added by the author.
18  cards
S3: Economic Environment
No deck description has yet been added by the author.
17  cards
S4: Environmental scanning & market estimate
No deck description has yet been added by the author.
12  cards
S5: Entry modes
No deck description has yet been added by the author.
18  cards
S6: Entry Modes (2)
No deck description has yet been added by the author.
12  cards
S7: Managing the international marketing mix
No deck description has yet been added by the author.
12  cards
S8: Managing the international marketing mix (2)
No deck description has yet been added by the author.
11  cards

More about
global & connected marketing

  • Class purpose General learning

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