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consumer behavior

This class was created by Brainscape user Maria Chak. Visit their profile to learn more about the creator.

By: Maria Chak
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Decks in this class (16)

Session 3: Why Study CB
No deck description has yet been added by the author.
18  cards
Session 4:How to Tap Into Consumer Motivation
No deck description has yet been added by the author.
14  cards
Session 8: Perception 3
No deck description has yet been added by the author.
27  cards
Session 2: Managing Consumer Experience
No deck description has yet been added by the author.
20  cards
Session 10-11: Snoop
No deck description has yet been added by the author.
44  cards
Session 12: Gender and Consumer Behavior
No deck description has yet been added by the author.
27  cards
Session 13: Categorization
No deck description has yet been added by the author.
29  cards
Session 14: Basics of Consumer Memory
No deck description has yet been added by the author.
44  cards
Session 9: Sensory Cues on Consumer Perception
No deck description has yet been added by the author.
13  cards
Session 7: What influences perception?
No deck description has yet been added by the author.
27  cards
Session 5: Exposure Attention
No deck description has yet been added by the author.
39  cards
Session 15
No deck description has yet been added by the author.
2  cards
Session 16: Influencing Cognitively-Based Attitudes
No deck description has yet been added by the author.
8  cards
Session 20: Persuasion
No deck description has yet been added by the author.
9  cards
Session 22: Needs Recognition, Search, Judgment, and Decision Making
No deck description has yet been added by the author.
10  cards
Session 21: Needs Recognition, Search, Judgment, and Decision Making
No deck description has yet been added by the author.
0  cards

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consumer behavior

  • Class purpose General learning

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