business studies marketing

This class was created by Brainscape user Victor Huang. Visit their profile to learn more about the creator.

Decks in this class (19)

05 Role of Marketing
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1  cards
06.2 influences on marketing - factors influencing customer choice
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7  cards
06.3 consumer laws
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6  cards
06.4 ethical influences
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8  cards
07.2 Situational analysis - SWOT analysis and product life cycle
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11  cards
07.3 market research
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6  cards
07.4 establishing market objectives
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4  cards
07.5 identifying target markets
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4  cards
07.6 developing marketing strategies
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1  cards
07.7 implementing, monitoring, and controlling not done
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7  cards
08.2 market segmentation
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6  cards
08.3 prodcut/service differentiation and positioning
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6  cards
08.4 products - goods and or services
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5  cards
08.5 price and pricing methods
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10  cards
08.6 promotion
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7  cards
08.7 place / distribution
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10  cards
08.8 people, process and physical evidence
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3  cards
08.9 e marketing
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5  cards
08.10 global marketing
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6  cards

More about
business studies marketing

  • Class purpose General learning

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