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business management year12

This class was created by Brainscape user Madaishe Gokora. Visit their profile to learn more about the creator.

By: Madaishe Gokora
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Decks in this class (11)

Factors Driving Global Business Development
What are the factors that drive g...,
Define globalisation,
Globalisation involves a range of...
65  cards
E-COMMERCE and Benefits to a business of having a global brand
To explore the Role of E-commerce and how it has affected Global businesses
18  cards
Home Grown Business-Role of ethics in global business decisions
cover chapter 2 and 3
47  cards
Factors that determine the feasibility of expanding into a foreign market.
Define feasibility,
Why would business undertake feas...,
Define viability
31  cards
Standardisation or adaptation when applying elements of the marketing mix to global brands
Should global businesses standardise their brand or adapt it to each unique location?
19  cards
Global strategic alliances
what advantages are there for businesses that undertake global strategic alliances?
32  cards
Financial Risk: Currency Fluctuations
What are the key financial risks of being an exporter?
37  cards
INNOVATION
1  cards
Benefits of having a Global brand
Local brand vs Global Brand
4  cards
Internal and external factors that drive change in a global environment
What causes change in global businesses?
12  cards
Managing DIVERSITY
Define diversity,
Why is diversity important,
What are the benefits of diversity
4  cards

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business management year12

  • Class purpose General learning

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