business 210-marketing

This class was created by Brainscape user Keiza Pynn. Visit their profile to learn more about the creator.

Decks in this class (18)

Chapter 1- Marketing: Customer Value, satisfaction, relationships
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30  cards
Chapter 2- Developing successful Marketing Strategy
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28  cards
Chapter 3-Scanning the marketing environment
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26  cards
Chapter 4-Ethics and social responsibility
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15  cards
Chapter 5-Consumer Behaviour
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6  cards
Chapter 6-Organizational Markets & Buyer Behaviour
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16  cards
Chapter 8-Marketing Research
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15  cards
Chapter 9-Market Segmentation
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16  cards
Chapter 10-Developing new products and services
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26  cards
Chapter 11-Managing products and brands
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18  cards
Chapter 12-Managing Services
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14  cards
Chapter 13-Pricing Products and Services
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21  cards
Chapter 14-Managing Marketing Channels and Supply Chains
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19  cards
Chapter 15-Retailing
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15  cards
Chapter 16-Integrated Marketing communications & Direct Marketing
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22  cards
Chapter 17-Advertising, Sales Promotion & Public Relations
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17  cards
Chapter 18-Personal Selling and Sales Management
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22  cards
Chapter 19- Strategic Marketing Process
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14  cards

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business 210-marketing

  • Class purpose General learning

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