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kainaat Akhtar
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Decks in this class (26)
1.1.1 The market
111what is a mass market,
111what is a niche market,
111what are the characteristics o...
12
cards
1.1.2 market research
112what is qualitative data,
112what is quantitative data,
112how can businesses analyse cus...
12
cards
1.1.3 market positioning
113what is market positioning,
113what affect your perceptions o...,
113what is a market map
10
cards
1.2.1 demand
121what is demand,
121what factors affect demand,
121how can you show the relations...
8
cards
1.2.2 supply
122what does supply mean,
122what are producers,
122as price falls quantity suppli...
8
cards
1.2.3 markets
123what is market equilibrium mar...,
123any chance in demand or supply...,
123what do markets forces do
5
cards
1.2.4 price elasticity of demand
124what is ped price elasticity o...,
124what type of relationship is t...,
124as price does up demand goes _...
15
cards
1.2.5 income elasticity of demand
What does yed stand for,
What is income elasticity of demand,
What does income elastic mean
16
cards
1.3.1 product service design
What is a product,
What is the design mix,
What is function
8
cards
1.3.2 branding a promotion
What is promotion,
What are the types of promotion,
What influences promotion
9
cards
1.3.2 types of promotion
What is personal selling,
Pros and cons of personal selling,
What is direct marketing
17
cards
1.3.3 pricing startegies
What is predatory pricing,
What is competitive pricing,
What is psychological pricing
8
cards
1.3.4 distribution
What is distribution,
What are the 3 channels of distri...,
What influences distribution
5
cards
1.3.5 product portfolio analysis
What is product portfolio analysis,
What are the stages of the produc...,
Features of the introduction phase
14
cards
1.4.1 approaches to staffing
What does it mean when a business...,
Pros and cons of seeing employees...,
What does it mean when a business...
16
cards
1.4.2 recruitment
What are the stages of the recrui...,
What is internal recruitment and ...,
What is external recruitment and ...
10
cards
1.4.4 motivation theories
What is motivation,
What are some benefits of employe...,
Why are motivated employees benef...
9
cards
1.4.4 motivation
What are the financial methods of...,
What are the noon financial metho...,
What is piecework pros and cons
12
cards
1.4.5 leadership
Define leadership,
Define management,
What are the characteristics of a...
12
cards
1.4.3 hierarchy and organisation
What is hierarchy,
What is chain of command,
What are the roles within a business
17
cards
1.5.2 entrepreneurs
What do entrepreneurs do,
How do you set up a business,
Where do business ideas come from
11
cards
1.5.3 business objectives
What are business objectives,
Why are business objectives used,
What does smart stand for
6
cards
1.5.4 business forms
What is a sole trader,
Pros and cons of a sole trader,
What is patnership
13
cards
1.5.4 business forms - stock market
What is stock market flotation,
How does a business become a plc,
What are share prices
9
cards
1.5.5 business choices
What are business choices,
What are opportunity costs,
What is a trade off
4
cards
1.5.6 entrepreneur to leader
What are the demands of becoming ...,
What are non monetary opportunity...,
What are the difficulties of beco...
4
cards
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a level business theme 1
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