Flashcards in true/false Deck (30)
John Campbell's Boston Newsletter, published in 1704, lasted only one issue.
The Federalist Papers were a group of newspapers that supported the idea of a federal government.
The development of newsprint contributed to the advent of the penny press
An example of "personal journalism" in the 1800s was a publisher spelling words just the way he liked.
Bylines came into use because Union army officials wanted to know where reporters had received their information.
The Christian Science Monitor contains mostly religious feature articles.
The advent of news coverage through newsreels, radio, and TV, seriously dampened the public's appetite for printed news.
The largest national newspaper today is the New York Times
The Audit Bureau of Circulations audits both newspaper circulation and Web sites.
The ASNE set a goal in 1978 for minority employment, which it met in 2000.
Magazines are often referred to as "periodicals" because they periodically change their style and content.
Godey's Lady's Book was the first magazine to offer color illustrations, with each illustration in each copy tinted by hand.
In the magazine business, an adjacency is the opportunity to place a magazine next to a very popular one, on the newsstand.
During their Golden Age from 1885 to 1905, magazines became important in shaping public opinion.
The advent of radio seriously hurt the magazine industry.
A webzine is the Internet version of a traditional magazine.
When talking about the magazine business "the publisher" could mean a person or a company.
Most magazines have primarily full time writers.
When magazines put out split-run editions, it means they are making a smaller than the usual number of copies.
According to the text, heavy magazine readers also tend to be heavy TV watchers.
"The Trust" set up by Thomas Edison influenced many filmmakers of the time to move away from New York.
The practice of forcing theaters to show movies with unknown stars, in order to get movies with established stars was known as blind booking.
During their golden age from around 1930 to 1950, movies were of high quality but people couldn’t afford to go to see them very often.
The technology public address systems necessary for talking films was ready by the 1910s.
Smell-o-vision was a special movie effect once used to make a film seem more real.
Most of the people who invest in films see a profitable return on their money.
The concept of billing people as producers, who were only peripherally involved with a film, was challenged in 2006 by the Producers Guild of America.
On a film crew, the best boy is the assistant to the key grip.
A sales strategy called "universal-release" is a method of pirating movies.