Flashcards in Perception: Role of Attention Deck (3)
We are drawn to contextually novel stimuli
We tend to quickly form opinions regarding such stimuli
•E.g. we tend to quickly form opinions of members of a novel group...
Things that are unusual in a context are more salient, grab our attention
e.g. in a nurses lounge and there is only one male nurse, then gender is salient aspect noticed
We are more drawn to, and can more easily recall, negative aspects of a situation
• In our minds, negative weighs more than positive