Ownership Flashcards

1
Q

Who are the big six?

A
Six companies who own 90% of U.S media:
Comcast
Disney
News corp
Time warner
Viacom 
CBS
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2
Q

Who are the six main owners of the print media?

A
  1. Rupert Murdoch
  2. Lord rather mere
    The Barclay brothers
    3&4
    Richard Desmond
    Alexander Lebeder

All wealthy white men

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3
Q

Offer an example that the media only offers western culture

A

The Indians produce more films than the Americans but don’t make it to screens.

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4
Q

What is horizontal integration?

A

A company expanding into other types of media e.g television, print media, film, Internet etc

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5
Q

What is vertical integration?

A

When a company owns all stages of the media eg the producers to the distributors

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6
Q

What is Diversification ?

A

A company branching out into different businesses e.g Virgin was originally a music company and now owns an airline, phones, televisions etc

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7
Q

What is synergy?

A

Media products are produced so that there’s extra money made through selling merchandise

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8
Q

What is technological convergence?

A

Technology is a platform for multiple media e.g YouTube, Facebook, film, news etc all on one device

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9
Q

What is globalisation?

A

The media companies operate across the globe

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