Mass/Popular Culture Flashcards Preview

Sociology Mass Media > Mass/Popular Culture > Flashcards

Flashcards in Mass/Popular Culture Deck (12)
Loading flashcards...
1
Q

What is mass/popular culture?

A

Mass/popular culture refers to the cultural products that are produced as entertainment for sale to the mass/ordinary people.

2
Q

What does this mass/pop culture include?

A

MASS-PRODUCED, STANDARDISED (all the same) products with no lasting value.

3
Q

Define ‘High Culture’

A

SPECIALIST CULTURE PRODUCTS seen as lasting and of high LITERARY or ARTISTIC value.

4
Q

Who admires High Culture?

A

Intellectuals and usually the upper class.

5
Q

Examples of pop/mass culture?

A

1) Keeping up with the Kardashians
2) MCD toys
3) Hollyoaks and other soaps
4) Viral Videos

6
Q

Examples of High culture?

A

1) Leonardo Da Vinci
2) Sylvia Plath
3) Mozart
4) Beethoven

7
Q

Flew’s (2002) View?

A

Flew (2002) states that the evolution of the new media has led to the development of a GLOBAL POPULAR CULTURE.
Globalisation has undermined local cultures.

8
Q

Macdonalds stats?

A

MCD has over 26500 resturants in over 119 countries

9
Q

Flew, pls continue… (Evolution of the new media idea)

A

Evolution of new media is the reason why English is the dominant language of the world.

10
Q

What does Strinati (1995) say about whats happened to culture? (3)

A

1) High culture has been made popular culture due to the mass media

11
Q

How has technology affected culture?

A

New tech has affected culture in a negative way, by putting the western culture in the SPOTLIGHT and undermining global cultures.

12
Q

Examples of Global popular culture/Consumer products?

A
Mcd 
iphone 
social media 
coca cola 
MTV