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Flashcards in Drive theory Deck (12)
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1

Who proposed drive theory

Zajonc in 1965

2

Basics of this theory

Suggests that what determines direction of performing the task is perceived as either being subjectively easy for the individual or sibjectively difficult for the individual.
Increased alertness is instinctive response to social presence and the alertness functions as a 'drive' that energises our dominant behaviour

3

what is dominant behaviour

the behaviour that is most likely to perform in a given situation

4

Social facilitation in drive theory

well learned task=no mistakes (Dominant behaviour) = improved performance

5

social inhibition in drive theory

not well learned task/new task=lots of mistakes (dominant behaviour)= decreased performance

6

Explain dominant response to performance

if dominant response is easy (correct response) having someone around should increase performance. If it is a difficult task and hence dominant response is incorrect response, then performance decreases in front of an audience.

7

Who conducted a study on drive theory

Michaels et al, 1982

8

Michaels et al 1982

12 pool players were selected to play in front of 4 observers, 6 were above average and 6 were below average
When being watched, those who were above average, their accuracy average improved from 69%-80% whereas those who were below average, their accuracy average worsened from 36% to 25%.
The dominant response of the skilled players was to improve whereas for the unskilled player it was to do worse.
Supporting the drive theory

9

What are 2 negatives of the Michaels et al 1982 study

small sample
only students

10

the process

MERE PRESENCE of others increases physiological responses- based on animals needing heightened responses when other animals are around
AROUSAL facilitates performance on well know tasks and leads to increased reliance on well known tasks
INCREASE IN PERFORMING DOMINANT RESPONSE
IF CORRECT-SF
IF INCORRECT-SI

11

However...

there are some cases where people who are experts at a skill and do not perform better with an audience

12

ORDER

what is it
dominant behaviour
example for SF and SI
Michaels et al 1982
Process
however