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Chapter 12: Service and Nonprofit Organization Marketing Flashcards Preview
Marketing 2210
> Chapter 12: Service and Nonprofit Organization Marketing > Flashcards
Flashcards in
Chapter 12: Service and Nonprofit Organization Marketing
Deck (31)
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Decks in
Marketing 2210
Class (19):
Chapter 1: An Introduction To Marketing
Chapter 15: Retailing
Chapter 2: The Marketing Environment, Social Responsibility, And Ethics
Chapter 3: Strategic Planning For Competitive Advantage
Chapter 4: Developing A Global Vision
Chapter 5: Marketing Research
Chapter 6: Consumer Decision Making
Chapter 7: Business Marketing
Chapter 8: Segmenting, Targeting, And Positioning
Chapter 9 Customer Relationship Management (Crm)
Chapter 10: Product Concepts
Chapter 11: Developing And Managing Products
Chapter 12: Service And Nonprofit Organization Marketing
Chapter 13: Setting The Right Price
Chapter 14: Marketing Channels And Supply Chain Management
Chapter 16: Marketing Communications
Chapter 17: Advertising, Public Relations, And Direct Response
Chapter 18: Sales Promotion And Personal Selling
Chapter 19: Social Media Strategies