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Flashcards in chapter 12 Deck (20)
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1

develop remarks that are appropriate to the characteristics and goals of your listeners

audience analysis

2

characteristics of your audience that can be categorized, age, gender, education level

demographies

3

reflect a preference to view you or your topic in a favorable or unfavorable way

attitude

4

person's underlying conviction about the truth of an idea

belief

5

deeply rooted feelings about a concept's inherent worth or worthiness

values

6

to inform, to persuade, to entertain

general purposes

7

exactly what you want your speech to accomplish

purpose statement/specific purpose

8

central idea of your speech and is the one idea that you want audience members to remember after they have forgotten everything else you said

thesis statement

9

proves their point, whether it's true or not

confirmation bias

10

search engines and social media create info that conforms to your beliefs

filter bubble

11

intro, body, conclusion

basic speech structure

12

for your eyes only

working outline

13

uses a consistent format and set of symbols to identify the structure of ideas

formal outline

14

restate thesis, review main points, provide a memorable final remark

conclusion

15

phrases that connect ideas in your speech by showing how each relate to one another

transitions

16

specific case that is used to demonstrate a general idea

example

17

often more powerful and ask audience to imagine something

hypothetical example

18

numbers that re arranged to show a fact is true for a large percentage of cases

statistics

19

comparisons often in forms of figure of speech

analogies

20

brief story with a point

anecdote