✅Case Study - Apple as a TNC Flashcards Preview

AQA A Level Geography - HUMAN > ✅Case Study - Apple as a TNC > Flashcards

Flashcards in ✅Case Study - Apple as a TNC Deck (42)
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1

Where are Apple's headquarters?

Cupertino, northern California

2

When did Apple launch?

1976

3

When did Apple first start seeing big growth?

2000 with mobile and WiFi devices

4

Where does Apple stand in global IT company rankings?

2nd, behind Samsung

5

Where does Apple stand in global mobile phone manufacturing rankings?

3rd

6

Apple is the number one...

...global brand by value

7

How much is Apple worth?

$145 billion

8

How many full time retail employees does Apple have?

98,000

9

Where does Apple stand in the global TNC rankings?

11th

10

What is Apples market predominantly aimed at?

Richer, developed countries

11

What percentage of sales are in the USA?

44%

12

Where has the most rapid growth been in recent years?

Asia Pacific region

13

Where are most of Apple's employees based?

In the developed world, mainly USA

14

Where are its US offices located?

Cupertino, Newark and Santa Clara, CA and Maiden, North Carolina

15

Where are Apple's European headquarters?

Cork, Ireland

16

How many people are employed in Cork?

4000

17

What is manufactured in Cork?

iMacs

18

What services are based in Cork?

Customer support and online call centres

19

Which company is manufacture of iPhones, iPods and iPads outsourced to?

Foxconn

20

Where is Foxconn city?

Shenzen, Guangdong Province, China

21

Which other city does Foxconn have a factory in?

Chengdu, Sichuan Province

22

How many retail stores does Apple have?

453

23

Where are the retail stores located?

110 in Europe and Middle East
25 in China

24

Why are Apple's products made in China?

Large source of skilled, hard working, low paid workers
A number of companies competed for the Apple contract, forcing down costs
Shenzen was the location of China's first Special Economic Zone, attracting many foreign companies

25

What is Foxconn city?

A business park with a number of factories belonging to different manufacturers of high tech products

26

How many people are employed in Foxconn city?

40,000

27

How do people live in Foxconn city?

It is self contained and high security, and most workers live on site where there are shops, dormitories and cafes

28

What are wages like in Foxconn city?

$150-200 a month, above minimum wage and above average for China

29

Why was Apple attracted to Ireland?

It has low corporation tax, 12.5%, second lowest in the EU

30

How many jobs have been generated in Cork?

2500