Helping you learn more efficiently
« Visit Brainscape
Brainscape Blog

Andrew Cohen

Andrew Cohen is founder & CEO of Brainscape. He developed the first version of Brainscape as an Excel macro to help him study French after having become frustrated with other language software.  Over a few years of tweaking, the Brainscape process became so refined that Andrew decided to obtain a Masters in Education Technology at Columbia University, where he coined the term "Confidence-Based Repetition" and dedicated his degree toward researching why the method was so effective. Before starting Brainscape, Andrew spent nearly a decade developing eLearning solutions for large corporations, U.S. government offices, the United Nations Development Programme, and the World Bank, across four continents. He can be found on Twitter at @acohenNY.

Andrew Cohen's Posts

Brainscape Is The Thread That Holds Your Learning Together For Life

By , 5/13/2013 at 8:50 am

bc library tapestryAmerica’s current education technology ecosystem suffers a tremendous weakness: Students are constantly forced to switch between learning platforms nearly every year, as they progress through K-12, college, and graduate school.  At the beginning of each school year, students are painfully herded onto different learning management systems (or “apps”), and all their learning data from previous semesters’ studies is completely lost or ignored.

Such constant platform switching prevents students from leveraging past semesters’ mastery in a fully adaptive and scaffolded learning process. Without a systematic way to refresh their knowledge over the years, students forget what they’ve learned in previous semesters when they are repeatedly forced to re-learn the same subject many times throughout their K-12 and college journeys.  Billions of dollars worth of education are wasted on one-time cram units that evaporate into thin air once the semester is over.

Solving this problem is one of the main reasons we founded Brainscape.
(more…)

How Google Glass could transform education (and Brainscape)

By , 5/10/2013 at 8:20 am

google glass education brainscapeFor weeks now, tech news pundits have been speculating about all the possible uses of Google Glass in the real world.  Topping the list seem to be (1) utility apps such as text messaging, video, and navigation; (2) novelty apps such as games and ‘hangouts; and (3) career-focused apps such as for firefighters, carpenters, and surgeons.  What few people have been discussing is how heads-up displays (HUDs) such as Glass might end up fundamentally changing the way we learn.

I’ve been thinking a lot about this topic for the past several months – especially as it relates to Brainscape.  While I’m still not convinced that we will soon live in a world where everyone is walking around with a computer on their face, I do see three major ways in which students could use Glass for education: (more…)

Why every startup should be using Trello for project management

By , 5/9/2013 at 11:10 am

Having come from the worlds of Consulting and Fortune 500 companies, many startup founders have a tough time adopting an agile product management style.  I certainly did when I founded Brainscape a few years ago.  I was so accustomed to clean, hierarchical, long-term plans in Microsoft Project, that I would become dismayed every time my 6-month “plan” would get derailed by new business circumstances.

All this changed when I discovered Trello(more…)

Do you know how much your students actually study?

By , 5/8/2013 at 12:00 pm

As educators, it’s not our job to spoon-feed knowledge into students’ brains. Instead, contrary to the traditional “lecture” model, our job is to help students learn how to become better learners themselves.  Motivating students to study class materials outside of class (rather than just relying on lectures) allows us to focus valuable class time on collaborative, project-based learning, while helping students become more self-driven learners for the rest of their lives.

So how can you really tell if a student has spent significant time studying outside of class?  Here are a few strategies: (more…)

What is the best time of day to use Brainscape?

By , 3/22/2013 at 3:21 pm

According to Brainscape’s recent data, it appears that our millions of users tend to study with roughly equal frequency at various times throughout the day.  Some study when they wake up in the morning. Some study on their commutes.  Some study while watching TV after dinner.  And – if Brainscape users are like most smart phone users – some probably study on the toilet as well.

But is there a time of day where our Brainscape study sessions are most likely to be effective?  A recent study in the journal Public Library of Science One may have found the answer to this question. (more…)

What’s the difference between 3pm EST and 3pm EDT?

By , 8/7/2012 at 7:55 am

est versus edtI can’t begin to tell you how many emails I’ve gotten this summer inviting me to a meeting at, say, “3pm EST.”  WTF?  Our education system has failed us!   At what point in the first grade did we forget to teach kids proper time-zone terminology?  (Don’t worry, it happened to me, too.)

For those of you who, like me, were never taught the proper difference, let me indulge you: EST stands for Eastern Standard Time, while  EDT stands for Eastern Daylight Time.  BOOM.  You say EST for six months of the year, and EDT for six months of the year.  During the months of Daylight Savings Time, the abbreviation EST does not even exist.

Please stop making this mistake.  Or, if you want to make life even simpler, just say ET (Eastern Time).  This, too, is perfectly acceptable.

Thanks.  Rant over.

How Brainscape Facilitates the “Flipped Classroom”

By , 8/2/2012 at 7:52 am

brainscape flipped classroom“Flashcard” is often a dirty word in today’s educational circles.  When many teachers hear about Brainscape’s web/mobile flashcards platform for the first time, they often wonder whether our technology simply perpetuates the ‘drill & practice’ model that we’re trying to move away from.  After all, shouldn’t we be focusing class-time on more ‘project-based learning’, where students can develop valuable skills rather than just memorizing facts?

My answer, of course, is that this project-based learning model is precisely what Brainscape does help facilitate. (more…)

The Dawn of a New Age in Neuroscience

By , 4/4/2012 at 7:56 am

Connectome ReviewIt doesn’t take a neurosurgeon to know that the human brain is an incredibly complex place. Deciphering its secrets has been one of the most enticing yet elusive challenges of our time, and for centuries, scientists have attempted to understand the brain by both dividing it into specific regions (remember phrenology?) and by studying individual neurons under microscopes.  The problem with these approaches is that these practices are either too rough or too limited in their scope.  We need a way to understand the brain as a network of neurons in the same way that we understand computers and their networks of circuits.

Enter the world of the connectome.  As MIT nueroscientist Sebastian Seung explains in his new book CONNECTOME: How the Brain’s Wiring Makes Us Who We Are, the connectome is “the totality of connections between the neurons in a nervous system.”  One could even go so far as to say that “you are your connectome.”  Seung proposes that if scientists could find a way to map the entire human connectome, we would finally have complete insight into understanding – and manipulating – the entire brain. (more…)

9 Tips for Hiring & Managing Interns at a Startup

By , 3/6/2012 at 8:33 am

hiring internsAh, cheap labor.  The idea of hiring low-paid or un-paid interns is quite a compelling prospect for cash-strapped startup founders.  Indeed, a team of talented, productive interns can allow startup founders to remain focused on high-level strategy while others do the busywork.  What founder could refuse such an opportunity?

The problem is that many startups do a terrible job hiring and managing interns, causing the process to become more time-consuming than not having interns in the first place.  We know this at Brainscape because we’ve made plenty of mistakes ourselves.  Hiring interns for a startup can be quite different from hiring at big companies. Below are some best practices we’ve learned about hiring and managing interns at an early-stage startup: (more…)

Nerd is the new Cool

By , 2/27/2012 at 8:30 am

nerd is the new coolRemember when kids used to get beaten up for having thick glasses, liking school, and being obsessed with their computers? Well, those are now the kids that everyone wants to be like.  Think about it.  The Big Bang Theory is one of the most popular shows on TV nowadays, and its characters are now folk heroes. Napoleon Dynamite still has an uncanny cult following after almost a decade out of the theaters. SciFi shows like Lost have become the most popular type of drama series. Thick nerdy glasses are totally in style. Mark Zuckerberg just won Person of the Year. Hipsters are deliberately shopping for the geekiest t-shirts they can find (e.g. Star Wars). And something like 99% of the people we know just love to say “I’m such a nerd” whenever they’re talking about their weird knowledge and obsession about a particular topic. As predicted, the nerds have indeed taken over the world, and they have forced us to join their ranks. (more…)

Older Posts »