Ah, nostalgia. I just got done reading the short blog post I wrote last year to ring in the year 2011. It feels like we were such a baby company barely 12 months ago! I mean, we were so excited about the mere facts that we had launched a few pilot iPhone apps and had a new website “on its way”. Gosh we were so cute. Fast-forward to late-December 2011.
Let’s take a look at what we’ve accomplished over the past year:
- Technology: Brainscape now has a robust website, a suite of several dozen educational iPhone apps, and – most importantly – a centralized “Portal” app that ties the entire Brainscape learning experience together. You can now syncronize any Brainscape content you’ve created or purchased across all your web & iOS devices.
- Team: Brainscape has hired two key early employees in 2011: Ike Wilson (Content Manager) and Jeff Holliday (Mobile Architect). We now have 6 Brainscapers on the core team!
- Users: We’ve gone from barely 100,000 iPhone app users to over 600,000 cumulative app downloads and website users. That’s a lot of people learning more efficiently!
- Subjects: Brainscape now has over 30 new subjects on our marketplace, for several Languages, Tests, and Practical Knowledge areas.
- Revenue: Wouldn’t you like to know But we’re doing great, thank you very much. We even recently taught a class on the science of App Store Revenue Optimization, about how we grew from just $2k/mo to $X!@#*/mo revenue in just a year.
We’re a totally different company now, right? Wanna know what’s coming in the next year? I’ll let you in on a few secrets for 2012:
- Beautification: Now that we’ve proven people actually want our product, it’s about time we de-cunkify a lot of the UI. Expect some snappy new re-designs to get rolled out over the next several months.
- Easier content creation: We want to make the process of creating your own Brainscape content easier and easier – on both the web and mobile app environment. Be sure to tell us how it can work better for you.
- Social: Studying on Brainscape by yourself is already pretty awesome. But what if we made it even easier for you to compete or communicate with everyone else who is studying the same stuff you are? This will hopefully make it even more painless to drill your important knowledge into your head.
In general, we plan to continue tightening up our product and user experience to keep people like you around, and to prepare our architecture for even faster growth in the years to come. Be sure to keep checking our blog or follow us on Twitter – or just keep using Brainscape – to keep tabs on our ongoing progress.
Thanks again for your continued support!
Founder & CEO