Hey, remember when Brainscape’s Learn Spanish app was first released on iTunes back in May? OK, you probably don’t. Our initial release indeed fell on a skeptical market that was hesitant to spend $40 on a seemingly simple language-learning app.Yet it’s amazing what a few months’ worth of solid word-of-mouth will do for a great app. The world seems to be increasingly realizing the ground-breaking advancements that we have made in the language-learning sciences, and we at Brainscape are incredibly humbled by both the momentum and product reviews that Learn Spanish has been collecting. The single app now represents over half of our revenue, out of over a dozen paid subjects on iTunes and the web!
Learn Spanish is a product that combines our standard vocabulary and verb conjugation practice exercises with an innovative methodology that we call Sentence Builder (or Intelligent Cumulative Exposure, for cognitive science geeks). This method leverages the convenience of the virtual flashcard to build a learner’s grammar, sentence construction, and audio pronunciation skills from the ground up. Our secret sauce is in the meticulous, scientifically optimized pattern in which Spanish Sentence Builder introduces and repeats concepts.
So what are people saying about the app to give it so much traction? Just check out the iTunes reviews yourself! Here are some sample reviews:
- “Evolution of learning. If I had an app like this for every subject, I’d never need a teacher or textbook again. This is how I learn.”
- “By far the best flashcard application! If you are honest with your responses, you cannot fail to remember and learn.”
- “This is worth $500. It doesn’t hurt, it’s addictive. The more you learn, the more you want to learn.”
Stay tuned for more great products like this from Brainscape in the months and years ahead. And please feel free to request your own subject area! We might just make it for you.
